
Sales may not be your primary trait, but it’s necessary in any tax and accounting firm. Get several timely tips from Will Baker on how you can cross sell services in your firm.
Will Baker is a marketing and client services specialist who has been working in tech marketing, sales, and client services for more than five years. He joined the BaCo Tech team in January 2020 and, as a child of a CPA, is passionate about helping the accounting profession improve and gain more work/life balance. He was born and raised in Dallas, and still lives in East Dallas with his wife, where they are actively involved in that community and their church, where Will is a part-time staff member. Find Will on Twitter @bacotech1.